Tag Archives: Marketing

A robot is selling herself in my office

by Nga Ho-Dac

RobotZora visited my downtown office today to sell herself. It is expected that she will be present in many service sectors. Some of my students will probably build a digital marketing platform for her next semester.

Thinking about sending her to oversea classes to teach instead of flying out.

Watch her in action here:

Please ‘like’ the Facebook page and select ‘get notifications’ under the ‘liked’ button or subscribe to the mailing list to receive notifications of new posts.

Cognitive (Reasoning) vs. Feeling (Emotion)

by Nga Ho-Dac

May people think that reasoning is good and feeling is bad. Some people even went as far as calling people who make decisions based on feeling “idiot”. Actually, that notion is completely wrong. Continue reading

Marketing PhD Job Market 2015

by Nga Ho-Dac

The Marketing PhD primary job market in the US starts around March when universities start posting their job advertising. It is normally finalized from November to February when universities make offer and candidates accept the offers. Below is the exit survey conducted by the Doctoral Student Special Interest Group of the American Marketing Association which reveals job placements, salary information, tenure requirements, job search information, and publication record. Continue reading